Solar Eclipse Throws Up Some Unexpected Search Advertising For AutoTrader
It's hard to plan for something that only occurs 66 times a century, but anyone selling Mitsubishi Eclipse cars must be thanking their lucky stars as the longest solar eclipse of the millennium swept across parts of Africa and India today.
The event was considered by many to be particularly spectacular because of the bright ring (the outline of the sun) visible while the moon crossed in front of it. Some people found it a bit too much, with MSNBC reporting onlookers "gripped by fear... refusing to come outdoors."
Even those who stayed indoors, though, are likely to read about it somewhere - probably online. Anyone who has a product called an Eclipse, and anyone who's invested wisely in keywords will be in for a bumper ride.
It's funny the way these things turn out sometimes...
And if you wondered what the eclipse looked like, here it is -
Is Google Wave Any Good? In Defence Of The Future: Yes
The below is a point of view document I wrote with my work hat on. Please note that this blog has nothing to do with my work - I'm just quite proud of this particular article!
"Google Wave has been criticised by many as being arrogant in its aims. Here we argue that if anything, Google hasn’t been ambitious enough in its claims for Wave which is placed to fundamentally change the way we communicate."
About Me
Lyndon MorantSociableSport is a blog written by Lyndon Morant, a sports sponsorship and branded content guy from London.
I love feedback. You can find me all over the place, but the best one's are probably:
http://twitter.com/SociableSport
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